Discover Kufsteinerland, Tirol’s hidden gem where festive city breaks meet Alpine ski adventures. Explore Kufstein’s Christmas markets, slopes of SkiWelt Wilder Kaiser, and the enchanting charm of Austria’s winter wonderland.

A Festive Alpine Escape

The first tracks in fresh powder snow in the morning. A stroll through a medieval old town in the afternoon. And by evening, the comforting glow of candlelit restaurants and hearty Tyrolean dishes. Welcome to Kufsteinerland – where winter unfolds as an alpine-urban crossover, offering the best of both worlds: city break meets ski holiday, wrapped in festive sparkle.

“Few places capture the magic of Advent like Kufstein, where fortress walls and festive lights glow in harmony.”

Advent & Christmas Sparkle

From late November through December, Kufstein Stadtpark transforms into a twinkling Christmas market filled with local delicacies, crafts and steaming mugs of mulled wine. Children ride the carousel, adults savour traditional treats like kiachln and Zillertal doughnuts, and the whole town glows with festive warmth.

A few steps away, the Kufstein Fortress stages its famous Christmas Magic, where the ancient casemates host live music, workshops, and even an angel’s post office. Nearby villages such as Thiersee, Ebbs and Bad Häring hold their own lakeside markets and torchlit parades, each echoing centuries of Alpine folklore.

“Few places capture the magic of Advent like Kufstein, where fortress walls and festive lights glow in harmony.”

Skiing the Wilder Kaiser

Just 10 kilometres from Kufstein lies SkiWelt Wilder Kaiser–Brixental, one of Austria’s largest ski regions. With over 270 km of pistes, state-of-the-art lifts and snowmaking, it’s a dream for every type of skier.

“From Kufstein’s coffee houses to the ski slopes in under an hour — this is Alpine convenience at its best.”

Small but Beautiful: Family Ski Areas

For families and beginners, Tirolina Thiersee and Hochfeld Schwoich offer gentle runs and a relaxed atmosphere. Short, affordable lift passes make spontaneous skiing easy, and nearby huts like the Kala Alm invite you to warm up with local cuisine or try traditional tobogganing.

“Here, a ski holiday doesn’t have to mean full days on the pistes — short, spontaneous sessions are part of the charm.”

Strolling Through History

After a morning of mountain air, Kufstein’s old town beckons. The cobbled Römerhofgasse and its centuries-old bay windows are a delight to explore. Step into Trachten Stolzer for bold takes on traditional costume, or visit the world-famous Riedel Glass factory and museum to watch master glassblowers in action — and maybe take home a sparkling souvenir.

“Kufstein’s Römerhofgasse is a walk through centuries — alive with craft, character and culture.”

A Culinary Journey

Kufsteinerland’s dining scene is as diverse as its landscape. Dine on Italian-inspired Alpine dishes at Minute’s, spice things up at Bombay Restaurant, or share small plates at Tapas Atelier. For a taste of tradition, head to the Auracher Löchl — a 600-year-old tavern famous for its cheese dumplings and legendary beef tartare.

Farm stays and local producers add to the authenticity: tangy goat’s cheese from Gramshammer in Erl or Kaminwurzen sausages smoked over beechwood at Schererhof in Niederndorf are true farm-to-table treasures.

“From Michelin flair to farmhouse kitchens — Kufsteinerland’s flavours are as diverse as its landscapes.”

A Place of Balance

Home to 44,000 people across Kufstein and eight surrounding villages, Kufsteinerland blends tradition and innovation with ease. Erl Festival Theatre brings world-class music to the Alps, while tranquil lakes and pastures offer restorative calm after festive adventures.

“Kufsteinerland is where Alpine energy and urban flair meet in perfect balance.”

Easy to Reach, Easy to Explore

Located at the gateway to Tirol, Kufstein is just an hour from Innsbruck, Salzburg, and Munich — easily reached by train or car. The central Kufstein Railway Station connects directly to major European cities, and with the KufsteinerlandCard, visitors enjoy free regional transport and discounts on attractions.

“Sustainable travel is built into the Kufsteinerland experience — from arrival by rail to free local buses and ski shuttles.”

Plan Your Trip

Whether you’re drawn by the Christmas markets, the slopes of SkiWelt, or the cultural pulse of Kufstein’s old town, Kufsteinerland delivers a winter holiday that’s both relaxing and exhilarating. It’s where city break meets ski escape, and every day feels like a new chapter in your Alpine story.

For inspiration and travel planning, visit the official Kufsteinerland website: www.kufstein.com/en.